Articles

Memorable Numbers

Memorable numbers transform your business into a recognisable tool, promote a professional image and stride ahead of your closest competitors.

How many times have you found yourself humming an annoying jingle from a commercial, a repeated phrase or phone number that seems to sit at the back of your memory, only to pop up in related situations?

This is how memorable numbers work, using simple, repetitive numbers, forming a pattern and rolling off the tongue. It is not a conscious effort to remember the number but when a situation arises, a drunken night out where you need a taxi number perhaps? It is always the catchy memorable numbers that you attempt to punch into your phone.

In an ever changing and competitive market it is the simple step of attaching your company to a recognisable and memorable number that gives a distinctive edge against close competitors.

Telecommunication is the most commonly used and basic marketing tool developed by businesses. Memorable numbers use what is a business requirement and transform it into an accessible tool, appearing professional with a sound established base.

Memorable numbers are distinctive non geographic numbers that can reflect products and services offered by a business. Through using 0845 memorable number ranges businesses can establish a national presence within their chosen industry.

If a business would be more recognisable by a name rather than a memorable number then a memorable word could be used, linking a business number directly to the relevant industry or company name. Using a taxi service as another example, sadly reflects a certain lifestyle on my part, could be presented as follows; 0845 TAXICAB being the number 0845 8294222.

Using a memorable number or word encourages inbound calls increasing the power of sales and promoting a business in a way that is both effective and rewarding.