Articles

SMS Text Marketing

OMG……LOL…….I am LOH….. Ha Ha……TTFN…..How to take advantage of a new generation of texting fanatics with SMS Text Marketing

Mobile phones are a part of everyday life with more than 40 million Britons owning a handset. SMS text marketing is a simple and effective way of contacting customers and potential clients. It allows customers to be contacted on an individual, one to one basis. Potential clients can be contacted at any time in any given location.

SMS text marketing increases sales and customer response with potential clients contacting your business. Messages can be sent at precise times and dates, allowing text marketing campaigns to be analysed in effectiveness.

SMS text marketing is cheaper than some traditional advertising methods such as direct mail. Additional software is not required meaning setup is quick and easy with no messy installation. Messages can be sent in bulk, reaching several clients and potential customers simultaneously.

Benefits of SMS Text Marketing

  • SMS text marketing increases response rates
  • SMS text marketing increases sales
  • Response allows marketing campaigns to be measured effectively
  • Customers can respond to text marketing campaigns 24 hours a day, 7 days a week
  • Allows customers to request information quickly
  • Access to the most common form of communication in the UK
  • Improve customer service
  • Messages can be sent in bulk
  • Additional software is not required for text marketing